Muslim Creators

I fell into a rut. Juggling a product launch, building the coaching program, newsletter, Threads, Youtube... not to mention things in my offline world that need extra attention (nothing bad). Alhamdulillah though. I bit off more than I can chew but it's because I love this work. I'm passionate about the opportunities out there for us creators (especially Muslims, as we continue building our own sub-section of the creator economy in sha Allah). But recently? It's like I 'relapsed' to my old...

In 2022, I had my first taste of social media “success”: 📈 10K followers📈 111.6K likes📈 2.6M views I had started a men’s fashion TikTok account and an e-commerce store (@SartorialLookbook—no longer active but still online). The problem? Content Treadmill + Pitiful Profit Margins = Not Fun 👎 So I eventually pivoted, which led me to a rather embarrassing public showing. Subhānallāh 😅 my next brilliant idea came to me: an AI course-building app called Lrrrn (shout out to the OGs on my list who...

It's January 2023 and I've just invested a large 4 figure sum into a mentorship program. My goal? To build and promote my weight-loss coaching to $10k+ months. Shortly after that though, I embraced Islam (the journey started just prior to Ramadan) which resulted in me taking a break from social media altogether to focus on getting right with Allah, and ultimately losing interest in that business. In short, I never hit that goal. But I learned an important lesson from that short era and the...

Monetising my brand for the first time was a huge leap. What if people think I'm a fraud? What if people call me a scammer? What if I get refund requests? Or worse... 😱 What if nobody buys??? 3 sales later (from a limited time launch), I now know what I wish I knew sooner: Publishing iteration #1 is key Maybe you already know that. But why is it important? So you can start improving your product or service sooner? So you can nail in your marketing sooner? So you can build up your testimonials...

12,385 emails sent since October 2024 I started my daily-ish newsletter when I had thirty-something subscribers and Alhamdulillah, judging from feedback, engagement and leads generated, the emails have come a long way. Gone are the days where I hit send worried whether: * Anyone will read my emails. * Subscribers will engage with my offers. * I'm wasting my efforts. Now, I follow the Tony Stark Protocol My wife and I have been watching the early Marvel films starting from Iron Man, and we...

🥲🥲🥲 ”You’re a big hypocrite, Redim” Ouch. My inner critic is loud. “It only stings because it's fact. Your last email was titled 'why I email you daily' in which you dedicated 1000+ words to the importance of consistency... then you go near three days without so much as a peep!" I'd love a chance to explain... "Explain what? How you don't even prioritise your own values?" But the thing is— "No buts, I don't wanna hear it 🙉" The voice inside our head claims to be helpful... Sometimes though,...

Here's a true story... A few years back, I had a 10k+ following on TikTok in a completely different niche to my current one. I ran a faceless Men's Fashion page. Like on Threads (reaching 4k+ in only 3 months—faster growth than most "growth gurus"), my TikTok success was fairly quick. How? And why did it lead to this daily email you're receiving right now? Let me take you back a few years... I'm about halfway through my 101lb weight loss journey, and realising my current wardrobe has me...

Most of my friendships are online. I caught up with a Muslim brother today, Adil, who I knew from back in my X/Twitter days. Interestingly, he was actually on board with me to start a previous version of what is now the Muslim Creators Skool Group (but our Qadr was that those plans never worked out). Anyway, we hadn't spoken for a while so our 2+ hour call went by in the blink of an eye. Alhamdulillah. Good friendships with other Muslim creators are fruitful in many ways. The most obvious for...

Jimmy: "Oh, Jesus! What have I gotten myself involved with here?! Look, just tell me what are you saying is gonna–" Mike: "Look. We all make our choices. And those choices, they put us on a road. Sometimes those choices seem small, but they put you on the road. You think about getting off... but eventually, you're back on it. And the road we're on led us out to the desert, everything that happened there and straight back to where we are right now. And nothing–nothing–can be done about that....

There’s one common type of question I’ve been getting a lot recently, but it has an uncomfortable answer. It's the "Redim, make me rich" type questions that go something like this: Redim, this is my situation [insert their unique situation, problems or disadvantages]. What business model/niche/service/silver-bullet-strategy should I pick moving forward? === Why an uncomfortable answer? Because, sorry, but it’s the wrong question to be asking. If you're asking this, you want a simple path...